Pro Filt'r Soft Matte Longwear Foundation

4.0 17,301 reviews
Pro Filt'r Soft Matte Longwear Foundation
What it is: A soft matte, longwear foundation with buildable, medium to full coverage, in a boundary ... Learn more

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  • Description

    What it is:
    A soft matte, longwear foundation with buildable, medium to full coverage, in a boundary-breaking range of 50 shades.

    What it does:
    Finally—the ultimate photo filter in foundation form. Born in 50 boundary-breaking shades, Pro Filt’r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. The oil-free formula is made with climate-adaptive technology that’s resistant to sweat and humidity, and won’t clog pores so that wherever you are, it’s going to work on your skin. Best of all, this longwearing, light-as-air texture is undetectable on skin—so you always look like you.

    How’d we do it?
    - Obsessive research to create the perfect range of shades for all
    - Exclusive insights from the world’s top makeup artists
    - Extensively tested for real life, on real women

    We figured out that it takes the right balance of tone and texture to make foundation work on every skin type. We obsessed over custom pigment levels to capture your truest tones with a soft matte finish that’s just right—not too matte and not too shiny. The result? A comfortable longwear formula that lets skin look like skin. Made for all women to love.

    Shade-Finding Tips:
    - Always shake before use to activate.
    - Pro Filt’r’s rich pigments need a moment to dry down to their truest color, so when you're testing shades, remember to let the formula dry completely to find your perfect match.
    - Deciding between two shades? Try the lighter shade.

    Fenty Beauty is 100% cruelty free.

    What else you need to know:
    “Foundation is one of those areas in the beauty industry that has a big void for women at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created.”

    Always shake before use to activate. When testing shades, remember to let foundation dry completely to find your perfect match.

    For full coverage: Apply 1-2 pumps of Pro Filt’r Foundation on the back of your hand. Using the Full-Bodied Foundation Brush 110, dot product onto the center of your face and blend outward.

    Rihanna's Way: For the ultimate pore coverage, press brush into skin, roll off, and repeat.

    For medium, customizable coverage: Apply 1 pump of Pro Filt’r Foundation to the back of your hand. Using a damp Precision Makeup Sponge 100, begin applying product at the center of your face, or wherever coverage is desired, pressing foundation into skin and blending outward. For fuller coverage, add another pump.

    Read more

  • Directions for use

  • Ingredients

  • Description
  • Directions for use
  • Ingredients

What it is:
A soft matte, longwear foundation with buildable, medium to full coverage, in a boundary-breaking range of 50 shades.

What it does:
Finally—the ultimate photo filter in foundation form. Born in 50 boundary-breaking shades, Pro Filt’r Soft Matte Longwear Foundation gives skin an instantly smooth, pore-diffused, shine-free finish that easily builds to medium to full coverage. The oil-free formula is made with climate-adaptive technology that’s resistant to sweat and humidity, and won’t clog pores so that wherever you are, it’s going to work on your skin. Best of all, this longwearing, light-as-air texture is undetectable on skin—so you always look like you.

How’d we do it?
- Obsessive research to create the perfect range of shades for all
- Exclusive insights from the world’s top makeup artists
- Extensively tested for real life, on real women

We figured out that it takes the right balance of tone and texture to make foundation work on every skin type. We obsessed over custom pigment levels to capture your truest tones with a soft matte finish that’s just right—not too matte and not too shiny. The result? A comfortable longwear formula that lets skin look like skin. Made for all women to love.

Shade-Finding Tips:
- Always shake before use to activate.
- Pro Filt’r’s rich pigments need a moment to dry down to their truest color, so when you're testing shades, remember to let the formula dry completely to find your perfect match.
- Deciding between two shades? Try the lighter shade.

Fenty Beauty is 100% cruelty free.

What else you need to know:
“Foundation is one of those areas in the beauty industry that has a big void for women at extreme ends of the shade spectrum. There’s this middle ground that's covered really, really well. But then if you're very pale or if you're very dark, there aren’t a lot of options. And so, I wanted to make sure that women of all skin tones were covered so they could be included in what I created.”

Always shake before use to activate. When testing shades, remember to let foundation dry completely to find your perfect match.

For full coverage: Apply 1-2 pumps of Pro Filt’r Foundation on the back of your hand. Using the Full-Bodied Foundation Brush 110, dot product onto the center of your face and blend outward.

Rihanna's Way: For the ultimate pore coverage, press brush into skin, roll off, and repeat.

For medium, customizable coverage: Apply 1 pump of Pro Filt’r Foundation to the back of your hand. Using a damp Precision Makeup Sponge 100, begin applying product at the center of your face, or wherever coverage is desired, pressing foundation into skin and blending outward. For fuller coverage, add another pump.

How to use:
Be sure to moisturize skin before foundation application, especially if your skin is dry. After moisturizing, prep skin with Pro Filt’r Instant Retouch Primer for best results.

AQUA/WATER/EAU, DIMETHICONE, TALC, PEG-10 DIMETHICONE, TRIMETHYLSILOXYSILICATE, POLYPROPYLENE, ISODODECANE, CETYL PEG/PPG-10/1 DIMETHICONE, NYLON-12, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, PHENOXYETHANOL, SODIUM CHLORIDE, HYDROGEN DIMETHICONE, GLYCERIN, MAGNESIUM SULFATE, SODIUM DEHYDROACETATE, DISTEARDIMONIUM HECTORITE, ALUMINUM HYDROXIDE, METHICONE, BENZOIC ACID, DEHYDROACETIC ACID, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, PARFUM/FRAGRANCE, SILICA, BIOSACCHARIDE GUM-4, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, CARICA PAPAYA (PAPAYA) FRUIT EXTRACT, PAULLINIA CUPANA SEED EXTRACT, POTASSIUM SORBATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR (+/-): TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499).



Reviews

4.0/5
17,301 reviews
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4.0/5
17,301 reviews
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  • 4 Rating star
  • 3 Rating star
  • 2 Rating star
  • 1 Rating star

DyMarie

11/10/2024

3/5
User Review without direct purchase

Its ok

It has great coverage but I feel like its a bit heavy and breaks me out.

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latuk

11/10/2024

4/5
Verified buyer

Very good for a heavier make up

I really love this foundation especially because it matches my very specific shade preferences and finish. It’s definetely full coverage without looking too cakey. It does dry out my skin a little bit but it’s nothing a good skin prep can’t fix.

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Recommend this product: Yes

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sammybabs

09/10/2024

1/5
Verified buyer

Not great

It’s not long wear. Comes off in a couple hours and makes my skin look patchy. I have the concealer which I love and figured this would be a perfect match. Looks good for 2 hours max

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LipsInRouge

08/10/2024

3/5
User Review without direct purchase

Is the “long wear” in the room with us?…

I wore a light layer and it sat nicely on the skin after powder. I wore this to work and it did not last. I was oily on my nose and some foundation had already came off. There was a LOT of separation on my chin, emphasizing of texture, and creasing. Not cute. Don’t recommend. Try and buy at your own risk!

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mylahbear

07/10/2024

5/5
User Review without direct purchase

Great!

This product really does leave a soft and natural finish. I personally go in with a light application and still gives amazing coverage leaving the skin still looking like natural skin. Foundation is also buildable if more coverage is preferred without looking cakey. The shade range is also amazing!

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Recommend this product: Yes

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steflovescats

06/10/2024

1/5
User Review without direct purchase

absolute no

this stuff is so bad. I switched to it cosmetics CC cream foundation it's much better. this stuff dries out your skin so bad and makes you look disgusting

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Rambler3006

03/10/2024

5/5
User Review without direct purchase

A must have foundation for dry Skin

After using this product it keeps my skin light and hydrated if you have a dry skin this balances out the moisture well into ur skin. I am completely happy with the product

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Recommend this product: Yes

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HaliTso

02/10/2024

2/5
Verified buyer

I love the product but I have broken the bottle twice which has not happened with another foundation. The packaging is heavy and glass. So, it breaks easily if you drop it. It

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Valllllpadilla

01/10/2024

1/5
Verified buyer

Cakey and not long wearing

This foundation is not long wearing. After an hour or two, it is completely cakey and patchy. I have oily skin, but this foundation clings on to any drier areas and separates. I love most/all fenty makeup products but I could not reccomend this

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MissMeryl

30/09/2024

5/5
Verified buyer

I love this foundation it is the perfect match for my complexion

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Recommend this product: Yes

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ninapoosikian

27/09/2024

5/5
Verified buyer

perfect foundation, a little goes a long way & color is a perfect match.

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Recommend this product: Yes

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gaby87

26/09/2024

4/5
User Review without direct purchase

Pros: - They have a great color selection so you're bound to find your perfect shade. - The coverage is medium to full depending on your application. - It is long lasting even without primer or a setting spray. Cons: - Depending on your application, it can streak and look cakey. For reference, I have mature oily acne prone skin with some acne scarring on my cheeks. And I've found that it's best to method of application for this foundation is to apply it with a flat foundation brush in downward strokes for a seamless application. Other brushes and methods did not work for this foundation except for this one. I also found two pumps of foundation gave me a very even and full coverage application and it applied more evenly without the need of a primer. Overall, I've been wearing this foundation for a solid six months and it's performed extremely well, especially in the hot humid months here in the Midwest. Even through excessive sweating and a downpour it still held up.

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Recommend this product: Yes

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ElainaM55

25/09/2024

5/5
Testers' review

This is a really nice foundation! It works so well for my skin and has great coverage. The packaging makes it easy to use and the scent isn’t over powering!

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Recommend this product: Yes

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Moquita

25/09/2024

5/5
Testers' review

It has total coverage that is buildable.

It has total coverage that is buildable. I thought it seemed very breathable with a Matte finish. The shade match was spot on going into deeper colors for darker complexions. It did an excellent job and achieving red undertones which present a problem for my skin because I have Indian in me. I loved the way it made my skin look!

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Recommend this product: Yes

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Rihanna created Fenty Beauty, a brand "that includes women everywhere", focusing on a wide range of complexions that are traditionally difficult to cover up and identifying universal shades. Her vision: “Makeup is there for you to have fun with. It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different”.