What it is:
Babassu and coconut-derived ingredients deeply, yet gently cleanse hair while maintaining healthy lipids and oils. Naturally-derived cherry blossom and sweet almond oil restore softness and shine from roots to ends leaving hair feeling touchably soft and full of weightless bounce.*
• 98% naturally derived**, color-safe
Which hair type it's good for
• For all lengths of normal to dry hair, especially long hair
• Gluten free. Vegan. Silicone free.
What else you need to know:
Infuses hair, with a sweet, juicy floral pure-fume™ aroma containing 38 flower and plant essences including tonka bean, certified organic orange and ylang ylang.
*When used with cherry almond softening conditioner
**From plants, non-petroleum minerals or water
Water\Aqua\Eau , Ammonium Lauryl Sulfate , Propanediol , Decyl Glucoside , Sodium Hydroxypropylsulfonate Laurylglucoside Crosspolymer , Babassuamidopropyl Betaine , Prunus Amygdalus Dulcis (Sweet Almond) Oil , Prunus Serrulata Flower (Cherry) Extract , Glycerin , Glycol Distearate , Acrylates Copolymer , Polyquaternium-10 , Butylene Glycol , Sodium Chloride , Citric Acid , Sodium Hydroxide , Fragrance (Parfum) , Linalool , Geraniol , Limonene , Sodium Phytate , Benzoic Acid , Phenoxyethanol , Potassium Sorbate , Sodium Benzoate.
Aveda is the leading high-performance, plant-based hair and skin care brand, trusted by millions of guests and thousands of artists and salons around the world. Our promise is to care for the whole you, connecting beauty, well-being and sustainability. Our powerful products are rooted in nature and inspired by the bold self-expression of art and style from around the globe. We are a cruelty-free brand and work to make a difference in the world by using recycled packaging, responsible sourcing and manufacturing, and raising money for clean water during Earth Month.