Gucci Makeup is ideated under a manifesto of beauty. Everyone should be able to wear makeup how they want to, whether to reveal your true self, allowing you to be yourself, or who you want to be.

A statement of contemporary femininity and modern romance, the Gucci Flora fragrances are an olfactory peaen to the lightness of the shrub's first blossom and the addictive richness when it is in full bloom.

Inspired by the science of alchemy, Alessandro Michele reimagines the path of transformation from lead into gold with the art of fragrance making to create seven eaux de parfum, four oils, three acque profumate and a candle.

The Gucci Bloom fragrance collection celebrates diverse expressions of modern femininity.